Winnersh has become an increasingly smart choice for businesses looking for a strategic base in Berkshire and the wider Thames Valley. It combines strong links to Reading and the M4 corridor with a calmer, more manageable setting, which is ideal for companies that want accessibility, credibility, and room to grow without the pressure of a city-centre location.
At Arena Offices, we saw the rising demand for flexible workspace in this area and in April 2021, we opened our Berkshire Place serviced offices. This location gives businesses a professional base that supports growth, modern working patterns and straightforward client access.
Learn more about why Winnersh is a great business location:
A thriving commercial environment
Winnersh is situated within one of the UK’s most dynamic business regions, directly benefiting from the wider Thames Valley economy and its concentration of employers across professional services, technology, and corporate functions. That strength shows up in the scale of enterprise locally: a recent Business in Berkshire report found there are 97,711 businesses in Berkshire, with registered business numbers growing at an average annual rate of 2.7% between 2011 and 2021. It’s also a region built on SMEs with around 90% of Berkshire businesses being micro (0-9 employees) or small (10-49 employees), which creates a dynamic, supplier-rich environment that suits growing companies.
Winnersh also sits within Wokingham, an area with a strong labour-market profile: the ONS estimates 78.6% of residents aged 16–64 were employed in the year ending December 2023 (with the South East at 79.3%), underlining the area’s role as a significant employment hub.
For businesses, this means you’re close to opportunities with clients, suppliers, partners and surrounding commercial centres, without needing to base yourself in a crowded urban core.
Access to skills across the Thames Valley
Having an office in Winnersh can significantly widen your recruitment catchment, placing businesses within easy reach of one of the UK’s most productive employment regions. Its proximity to Reading and surrounding towns opens access to a broad mix of graduates and experienced professionals across Berkshire and the wider Thames Valley.
Reading is home to the University of Reading, including the internationally recognised Henley Business School, which produces graduates in business, finance, management, data and technology disciplines. The wider area is also supported by institutions such as Reading College, Activate Learning (Bracknell and Reading campuses) and Newbury College, which deliver vocational and technical training aligned with employer needs.
This strong education pipeline feeds directly into the local labour market, which is characterised by high employment levels and a concentration of skilled roles across professional services, technology, life sciences and corporate functions.
Connectivity that works in real life
Winnersh’s transport position is a major reason it appeals to businesses serving regional and South East client bases. Having an office in Winnersh supports multiple commuting and travel patterns, making it practical for teams travelling from different directions and for clients visiting on tight schedules. For Arena Offices at Berkshire Place, the building sits directly opposite Winnersh Triangle station, putting rail access right on the doorstep.
Businesses based here benefit from:
- Fast road connections via the A329(M) and M4 corridor, ideal for regional travel and client visits.
- Local bus connectivity, including routes 4 and X4 from Winnersh Triangle station, supports travel across nearby destinations for staff and visitors.
- A straightforward meeting location, with transport options that make it easy for clients and partners to arrive on time and leave without hassle.
When your base is easy to reach, it improves how smoothly the business runs: less time lost to travel disruption, fewer late arrivals, and simpler coordination across hybrid teams, clients and suppliers.
A cost-smart alternative to city-centre overheads
For many businesses, Winnersh offers better value than larger city-centre locations, while still delivering the advantages of a Thames Valley presence. Lower overheads can free up budget for the things that drive growth: hiring, sales, marketing, product development or upgrading business infrastructure.
As a reference point, office rents in central London remain at premium levels, with West End workspace typically around £150-£155 per sq ft annually and even core City locations averaging around £87.50 per sq ft or more depending on building grade and exact location.
By contrast, an office in Winnersh comes at a much more cost-effective rate. Data from local commercial property listings shows typical asking rents for traditional office space in the area around £27.50-£33.50 per sq ft, depending on building size and specification - equivalent to roughly a 70-80% saving compared with many London submarkets.
It’s a practical choice for businesses that want to maintain professional standards while keeping costs controlled and predictable.
Business community
Winnersh Triangle is already a major commercial hub and promotes itself as a home for both large and small businesses, with flexible space options.
Businesses based here have easy access to the wider Thames Valley network, including regular local events. For example, the Thames Valley Chamber of Commerce runs networking sessions at Winnersh Triangle, giving local teams straightforward opportunities to meet partners, suppliers and potential clients without trekking into central London.
Our fully serviced office centre, Berkshire Place, provides flexible offices, modern facilities and a professional environment that helps businesses thrive.
If you’re ready to explore a Winnersh office base, get in touch with our team and let’s make your next move a successful one.